Jackson Jackson & Sons Ltd are a forward-thinking civil engineering company who specialise in public sector contracts, social housing, renewables and commercial contract work.
Hugely respected within the North West of England their name is sinonimous with quality delivered at an affordable and worth-while cost.
Our brief was to redesign their suite of advertisments so that it showed the business as being fresh and modern and in-keeping with the times regarding their approach to construction. We decided that it would be a good idea to separate the two sides of the business so that specific advertisements could be placed depending on the focus that Jacksons wanted to portray.
Red was reintroduced from their old suite of advertisements, to tie-in with their company banner colours, for the construction focused adverts and blues and green were used for the social housing and sustainable development adverts. A4 advertisemnts are shown and the suite also included half page and quarter page sizes. The adverts also needed to be set up in Microsoft programmes so that the client dould make text amendments where necessary.